Introduction to Search Engine Optimization
2 hours: virtual training
Level: Beginner
Axel Springer Academy
This seminar highlights the world of search engine optimization (SEO). How does content have to be designed to be found more easily? What do search engines look for? We will examine the main SEO techniques to improve website visibility and attract visitors.
Learning goals
- Understand the basic principles of SEO.
- Apply proven SEO techniques.
- Evaluate and analyse SEO successes.
Target group
Our Upskilling offers are designed for businesses across all sectors, providing tailored learning experiences that meet the unique challenges and objectives of each team or organization. Available in both English and German, we aim to equip organizations with the knowledge and skills necessary for success in a variety of areas.
Our approach ensures that regardless of the specific focus — be it increasing operational efficiency, enhancing competitiveness, or promoting innovation — our expert-led courses offer relevant and effective education. This fosters growth and excellence across a multitude of disciplines, supporting organizations and teams in achieving their objectives and advancing further.
Contact us for enterprise workshops for your organization.
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